30 Limones
Brand Identity & Merch
A refined identity system blending structure with expressive form.
A vibrant identity blending house music, Mediterranean energy, and bold illustration into an immersive sensory experience.
(Research)
Exploring the intersection of house culture, Mediterranean imagery, nature, and collective experiences to define a distinctive world for 30 Limones
(Experiment)
Building a flexible visual language through expressive illustration, bold typography, citrus-driven color, and iconic characters designed to live across physical and digital experiences.
(Results)
Scope
Brand Identity
Experience
Digital + Event
